Tag: Survey
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
Survey Says: Look Closer When It Comes To Social
A recent survey suggests lawyers use social media. but don't have high hopes for it. Here's why attorneys ought to be a little more optimistic.
Taking Stock of Your Firm’s Brand in 2015
If you’ve been doing your homework, you’ve spent a lot of time spreading the message of your law firm this year. As you tweet, blog, post and talk about your firm time and again, it’s easy to believe your own hype. But if you never check in with the world at large…
How Humdrum Legal Issues Can Mean New Business
Pop quiz: What are the three most common legal issues faced by consumers? Ask the average television viewer this question and they might guess assault, murder and high stakes insurance fraud. As you know, reality is far more prosaic. In fact, our 2014 U.S. Consumer Legal Needs Survey revealed that…
The Number One Factor Legal Consumers Consider
The good news is your hard work has paid off. Potential legal clients are absolutely motivated by your expertise. The bad news though – many law firms promote themselves in terms that aren’t important to these same legal consumers, which is a key finding fromFindLaw’s 2014 U.S. Consumer Legal Needs Survey.
How do Clients Find Your Firm? Survey Says…the Internet
Still need more proof that your law firm needs an online presence? Weigh the following evidence. FindLaw recently conducted a professional survey of 1,000 American consumers on their methods of searching for attorneys. So where do you think they’re most likely to look? You might think friends or word-of-mouth sources…