Tag: social media

Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.

July 17, 2014 | 2 min read

Social Media Use Among Legal Consumers

You already know that your reputation has a huge impact on your business, but what are you doing to manage that reputation? Obviously your actions and case history are significant drivers of this, but don’t overlook the importance of social media as a contributor as well. Are People Using Social Media to Find Attorneys?

May 16, 2014 | 2 min read

Four Ways to Put Your Firm’s Best Face on Facebook

So you’ve made the effort to plunge your law firm into social media and started a Facebook business page. Now comes the hard part – posting and making it work. Social media can help you reach new clients and extend your influence in your community in powerful ways. Of all platforms, Facebook is the most…

May 2, 2014 | 2 min read

Four Tips for Reinvigorating Your Law Firm’s Social Media

Ladies and gentlemen of the legal profession, we need to talk about your law firm’s social media activity. Maybe your Facebook posts and tweets have gotten a little stale and repetitive. Maybe you haven’t posted anything for a while. Or when you do post, it’s about things you’ve seen elsewhere…

March 20, 2014 | 2 min read

How to Manage Your Firm’s Twitter Account in 7 Minutes a Day

Law firms that don’t use social media are a dying breed. Savvy attorneys know that a platform like Twitter is where consumers are congregating. It gives you instant access to 115 million active users, many of whom will search for quality legal resources at some point. When they do so…

March 7, 2014 | 2 min read

Seven Sins of Social Media Lawyers Shouldn’t Commit

Social media is no longer optional for lawyers. If you’re not using it to create awareness and position yourself as an authority, you might as well be using a typewriter and rotary phone. That’s how big the gap has become between social media users and “anti-social” lawyers — and it’s widening by the day.

January 22, 2014 | 2 min read

Three Things for Law Firms to Avoid on LinkedIn (and Two to Be Wary Of)

Lawyers love LinkedIn, and it’s not hard to see why. Of all the major social media platforms, LinkedIn’s focus on business gives it a suitable aura of professionalism. It offers multiple ways to share content and showcase law firm expertise. And it can be a robust networking tool — an eye-opening 98 percent of respondents…

May 22, 2013 | 2 min read

Three Ways for Lawyers to Maximize the Power of LinkedIn

There seems to be a disconnect when it comes to using social media channels as legal marketing tools. Plenty of attorneys and law firms blog regularly. A growing number use Facebook, Twitter and even niche platforms. But some lawyers continue to view LinkedIn — the world’s largest...

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