Tag: social media

Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.

May 22, 2019 | 4 min read

Three Things To Consider, When Considering Your Attorney LinkedIn Profile

Your LinkedIn profile is the cornerstone of your professional social brand. A well thought out profile allows you to make a good first impression with referring attorneys and those in search of legal services.

May 15, 2019 | 11 min read

3 Tips for Managing Your Firm’s Reputation and Building Trust on Instagram

As the fastest growing network with the highest engagement rate, Instagram can assist you in reaching your target market and improving public perception for your firm.

April 18, 2019 | 4 min read

Looking to Bolster Your Firm’s Digital Footprint? Look No Further Than LinkedIn

With so many options out there, what is the best social media platform to shape and mold a firm’s brand? Spend the vast majority of your time on the channel with the most qualified professional audience: LinkedIn.

March 6, 2019 | 4 min read

Put Yourself Out There — Visually

Category: FindLaw Solutions
Most people remember things they see far more often than what they read or hear. Law firms must consider visual platforms such as Instagram for a more long-term impact.

February 6, 2019 | 9 min read

Facebook Insights 101: How to Use Facebook Analytics to Shape your Social Strategy

Category: FindLaw Solutions
Follow along to learn about some of the most valuable insights measured in Facebook and how you can use these to build a healthy and strong social media presence for your firm.

December 12, 2018 | 8 min read

How to Create a Social Media Style Guide for Your Law Firm (with template!)

While no one is immune to online fumbles, having a well-defined style guide can help you navigate the waters of social media when things get murky.

November 21, 2018 | 4 min read

Make Facebook’s New Advertising Rules Work for You

Category: FindLaw Solutions
The new rules Facebook put in place this past summer have had a big impact on how law firms use it for advertising. But here’s the good news: The changes can actually make your firm’s advertising stronger.

November 14, 2018 | 4 min read

Why Has “Issues Advertising” Become a Big Issue for Law Firms on Facebook?

Category: FindLaw News
This year, Facebook has stood under the hot lights of public scrutiny. In response, it enacted new rules that cover anything that falls under a standard referred to as “issues advertising.”

November 7, 2018 | 5 min read

Social Video: Consumers Want It, Law Firms Need It

Category: FindLaw Solutions
Both your prospects and Facebook want videos of your firm. To capture their attention, you’ll need to embrace the ten-second approach to shooting for social media.

October 24, 2018 | 6 min read

The Importance of Law Firm Reviews

Category: FindLaw Solutions
Online reviews help expand the scope of your reputation by allowing more people access to the opinions of former clients, distinguishing you from the law firm down the road. We take a look at where to gather reviews and how to ask former clients to rate your firm.

March 10, 2017 | 2 min read

Law Firm Marketing: What’s Luck Got To Do With It?

Category:
A firm that incorporates at least four elements into its marketing won’t need the luck of the Irish on it – it will do just fine on its own.

February 15, 2017 | 2 min read

Let’s Get Graphic: How to Make Simple, Nice and Free Graphics for Your Law Firm

You're a lawyer not a designer and that's OK. But even law firms need a creative hand once in a while. Here's one way to get visual without spending a dime.

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