Tag: reviews

Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.

April 13, 2016 | 1 min read

Manage Your Reputation With Our Latest White Paper

I know how it feels. Thanks to the Internet, it seems as though your firm’s hard-earned reputation is in the hands of people who can hurt you with just one smart-aleck comment or a harsh online review. They don’t even need to be former clients…..

| 2 min read

You Can’t Control Your Firm’s Reputation

Remember the good old days when your law firm’s reputation was defined solely by the quality of its work? In contrast, today can feel like the Wild West. Discussions with clients that once were private and “protected” may now be force-fed into the maw of the insatiable social media beast…

February 3, 2016 | 1 min read

Legal Consumer Trends: Search and Employ

As we’ve noted, once people understand that they’re facing a legal need, they move quickly to find an attorney. And thanks to the Internet, they can simultaneously search for and evaluate potential legal representation—thus helping them move even faster. What does this mean for your firm? According to FindLaw’s new white paper…

December 22, 2015 | 2 min read

Will Facebook Reviews Gain Relevance in 2016?

Here’s a little food for thought as you head into the end of the year: What if Facebook decided to take on Yelp and Google? Right now, Google and services like Yelp “own” the online review space across the U.S. More specifically for attorneys, lawyer directories serve a valuable role in the evaluation…

December 4, 2015 | 2 min read

Is Your Firm “Naughty” or “Nice”?

He’s makin’ a list and checkin’ it twice, gonna find out who’s naughty or nice. Now that Santa Claus is Coming to Town is firmly stuck in your head, let’s talk marketing. Just like the catchy lyrics of a holiday standard grabbed your attention, your law firm’s online reviews grab the attention of the people…

September 25, 2015 | 2 min read

What Will Facebook’s “Dislike” Option Mean For Law Firms?

For years, Facebook users have complained about Facebook’s limited options to interact with posts. After all, none of us feel comfortable “liking” posts about tragedies or difficult situations in our friends’ lives. Last week, Facebook’s CEO revealed that the social media giant has been listening, and that they’ll be unveiling…

July 31, 2015 | 2 min read

Webcast Follow-up Q & A: Branding for Law Firms

Our recent webcast “Don’t Let Your Brand Go To Waste.” Addressed some of the most common misperceptions about just what goes into branding for law firms. If you weren’t able to attend the event, you can view a recording of the session here. Among the questions submitted by our audience, the topic of…

September 12, 2014 | 2 min read

It’s Not What You Say…It’s What Other People Say

We’ve all heard the saying that it’s not what you say, but what you do that matters. These days, it might be even more accurate to say that it’s what others say about you that matters most – and that can have big implications for how you attract clients. Of course, providing excellent legal service…

February 19, 2014 | 2 min read

Four Ways to Defend Your Firm’s Online Reputation

Your law firm’s reputation is like a sheriff’s badge. It’s a mark of your authority. It gives clients and prospects good reason to trust you and your knowledge of the law. But as many law firms are finding, it’s getting harder to make sure that outsiders aren’t tarnishing that badge.

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