Tag: peformance

Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.

March 20, 2015 | 1 min read

When Website Analytics Lie: Traffic Down, Leads Up?

In our previous post, we discussed a new white paper from FindLaw whose research shows how a law firm’s traffic performance might not be telling the whole truth. This time, we’ll look at a particular marketing issue that you and your firm might be encountering—one from which you could be drawing incorrect conclusions.

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