Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
You’ve just gotten a call that fills you with excitement—and maybe a little dread. You’ve been asked to be interviewed by the media. Very few people are comfortable facing a camera or simply speaking on the record. What if the reporter asks you something that ends up making you look bad?
As you market your law firm across all the various platforms available in today’srapidly shifting marketplace, keep one crucial word in mind: consistency. Whether your firm specializes in criminal or family law, the proliferation of Internet-based marketing tools and tactics presents a great opportunity to expand and solidify your customer base…