Tag: media

Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.

October 2, 2014 | 2 min read

Preparing for a Media Interview: Five Tips to Keep in Mind

You’ve just gotten a call that fills you with excitement—and maybe a little dread. You’ve been asked to be interviewed by the media. Very few people are comfortable facing a camera or simply speaking on the record. What if the reporter asks you something that ends up making you look bad?

May 28, 2014 | 2 min read

Don’t Confuse Potential Clients with an Inconsistent Brand

As you market your law firm across all the various platforms available in today’srapidly shifting marketplace, keep one crucial word in mind: consistency. Whether your firm specializes in criminal or family law, the proliferation of Internet-based marketing tools and tactics presents a great opportunity to expand and solidify your customer base…

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