Tag: local search
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
Your law firm needs to think hyper-local in order for potential clients to find it on Google and other search engines. Here’s how.
Even with blended search, your firm’s website is still a powerful attractor of business. What makes it different is this: Your website is just a part of your online marketing strategy. But it’s still a very important one.
In a recent webcast, the question was asked, “What is the benefit of schema markups vs. citations on a firm’s website?” It’s an important topic, but this is not an either/or situation. Both of these tactical elements contribute to your local search program in different ways. SOME BACKGROUND Schema.org markup is valuable…