Tag: legal consumer
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
How do people choose attorneys?
Legal consumers have access to more information than ever, but how do people choose attorneys? Here are the main criteria they use to select a lawyer.
Making Legal Directories Part of Your Law Firm’s Marketing Mix
Once you’ve decided which directory (or directories) makes the most sense to you, it should not require ongoing time and energy from you beyond making sure your listing or listings stay accurate. It’s one of the very few aspects of marketing your law firm that can be “set it and forget it.”
How do Clients Find Your Firm? Survey Says…the Internet
Still need more proof that your law firm needs an online presence? Weigh the following evidence. FindLaw recently conducted a professional survey of 1,000 American consumers on their methods of searching for attorneys. So where do you think they’re most likely to look? You might think friends or word-of-mouth sources…