Tag: lead
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
Four Truths about Leads That Attorneys Must Know
Category: Lawyer Marketing Insights
You might call him or her a lead. Or a prospect. Or maybe a contact. In the world of law firm marketing, it’s an individual who has expressed a legal need and a desire to speak with an attorney. Not yet a customer, a lead presents an opportunity to connect with someone…