Tag: Integrated Marketing Suite
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
Making sure your solo firm’s marketing sings in harmony
Category: Lawyer Marketing Insights
Learn how integrated digital marketing can improve your law firm’s online presence to better reach potential clients.
Integrated Marketing At Any Scale
Category: FindLaw Solutions
If you’ve been following this blog (or really any other part of this website) for the past year, you’ve probably noticed a shift. We started talking less about single-tactic marketing strategies and more about an integrated approach to law firm marketing.......
A Case Study In Law Firm Marketing: Roberts Law Group
Category: From Our Customers
When FindLaw started seeing a noticeable decrease in traffic to robertslawteam.com, we contacted the client – Roberts Law Group – to address their new challenge. While the law firm’s marketing program had performed at a high level in the past, clearly something had changed. Roberts Law Group had always focused on using best practices in…
Successfully Balancing PPC and Organic
Category: FindLaw Solutions
When discussing online marketing, I regularly hear these two opinions: organic search is dying (or dead) or PPC is the only way to guarantee website traffic. These extreme beliefs are usually the product of a unique personal experience rather than a hard and fast rule of modern online marketing.