Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
Category: FindLaw Solutions
Online marketing is beset by bad ideas and misconceptions. Heed our words, counselor! Avoid these legal marketing mistakes as they conspire to dethrone your law practice.
As you’ve probably already heard, listing your attorney profile in an online directory is a smart move. Legal directories place your profile in front of consumers actively looking to hire an attorney. More importantly, directories are a foundation for building a comprehensive online presence. But how do you choose the right…..
Category: Product Spotlights
Objections are as much a part of legal arguments as the argument itself. It is no wonder then that lawyers seem to have objections to things beyond the courtroom. When it comes to social media, concerns surrounding benefits, time commitment and unique content creation are common among lawyers and law firms concerned about moving into…
Category: Lawyer Marketing Insights
Odds are, you’ve encountered the term integrated marketing before. If it sounded like a buzzword, that’s understandable. But the idea has merit and it’s an important one for small law firms to understand. Thankfully, integrated marketing is aptly named – it’s a unified approach to marketing where multiple tactics work together.