Tag: FindLaw – Social Media
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
What’s in a picture? Three tips for selecting images for your firm’s social media
Category: Lawyer Marketing Insights
During this uncertain time, it’s essential to post imagery on your social media channels that calms fears and evokes a sense of security.
Surviving Slip-Ups: Why the Vocal Minority is Wrong About Facebook Marketing
Category: Lawyer Marketing Insights
Despite the controversies swirling around Facebook, people are still using it. As of February 2019, 69 percent of American adults regularly click on their Facebook feed, and 74 percent of users access it daily. What’s more, those percentages have been remarkably consistent since 2016.
Social Video Through the Lens of a Cult Classic Film
Category: Lawyer Marketing Insights
Legal consumers and moviegoers have something in common. They both notice quality and thoughtfulness. Does that describe your law firm videos?
A Few Questions (and Answers) on Social Media Law Firm Marketing
Category: From Our Customers
Social media marketing is a loaded topic. Attorneys need to think about what to post, how to handle negative reviews and how to track the impact of their presence.
3 Social Media Marketing Lessons from the NBA
Category: Lawyer Marketing Insights
Want to get better at Twitter? Follow the lead of some of the NBA's most social-savvy examples.
Consumers are Ready for Social Video. Are You?
Category: Product Launches
Bringing video content to your law firm's marketing one of the most effective ways to engage audiences on social media.
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Basic Sustenance: When Growing Your Law Firm Isn’t Your Goal
Category: Lawyer Marketing Insights
Attorneys: You might look at your law practice and think: If it ain’t broke, why fix it? So what do you do when growth isn’t your main objective? How can you use legal marketing to sustain the level of clients and business you already have?
Who’s The Quarterback of Your Law Firm’s Marketing Team?
Imagine the New England Patriots without Tom Brady. Still a good team, right? Their dynasty has relied on a lot of well-oiled parts, many of which have been replaced over the years. But what do you get when you take away one of the greatest quarterbacks of all time? I’m not saying legal marketing is…
Tips For Driving Holiday Traffic To Your Law Firm
Category: Lawyer Marketing Insights
Even during a slow holiday season, law firms can take steps to drive traffic amidst the noise of doorbuster sales.
One Easy Way To Increase Facebook Ad Performance
Category: Lawyer Marketing Insights
Facebook's audience targeting is already great. Here's how you can make it even better for your law firm.
Facing A Shrinking Divorce Market? You Need A Family Law Survival Guide
Category: Lawyer Marketing Insights
What do changing marriage and divorce rates mean for your firm? How might you need to change the way you market your services?
The Long Game of Lawyer Marketing
Category: Lawyer Marketing Insights
The long game of lawyer marketing requires a commitment to your goals and a commitment to your strategy.