Tag: digital marketing
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
How attorneys can benefit by embracing change
The pandemic forced attorneys at solo and small law firms to change how they practice. Thankfully, a lot of those changes were positive.
Why managing your reputation is critical to internet law firm marketing
It's a vast yet crowded space online for law firms. How do you break through the clutter and find your audience? The answer is internet law firm marketing.
A three-point plan for increasing your law firm’s online visibility
Attorneys at solo and small law firms can benefit from understanding the factors search engines take into account when returning relevant results to users.
Marketing tips for immigration lawyers
As immigration continues as a hot topic, immigration lawyers can use these marketing tips to help get a competitive advantage.
Legal consumer demand bouncing back and FindLaw.com is still #1
As demand for legal services increases, consumers rely on FindLaw.com for answers.
What your law firm needs to know about Google Local Services ads
Google Local Services ads are emerging as an option that may benefit your law firm's digital marketing.
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Four emerging legal marketing trends that help turn prospects into clients
It’s important law firms use a variety of online strategies to reach potential clients. Consider trying these emerging legal marketing trends.
Proven marketing strategies for criminal defense lawyers
With competition higher than ever, these marketing tips tailored especially for criminal defense lawyers can help your firm stand out from the crowd.
Don’t set it and forget it: How to assess your legal marketing strategy
An effective marketing strategy requires frequent evaluation to ensure it’s delivering optimal results for your firm. These tips can help you get started.
Using the 2021 Legal Planner to Chart a Course to the Future
With the tools and tactics we’ve outlined in this Legal Planner, you can help put your law firm’s growth on more sure footing.
Open for Business: Enhancing Your Firm’s Visibility on Google
Wondering how to ensure your business appears at the top of Google’s search results? These simple strategies remove the guesswork.
Show don’t tell: Using KPIs to evaluate your marketing strategy
When it comes to evaluating the success of your marketing strategy, KPIs allow you to quickly determine if your marketing was worth the cost.