Case Study

Pietrucha Law Firm, LLC

LOCATION: Downers Grove, IL
SIZE: 7 attorneys
SCOPE AND SERVICES: Employment Law: discrimination, FMLA violations, maternity leave challenges, ADA violations, racial discrimination, severance pay and union disputes

Pietrucha Law Firm, LLC

The Situation

Pietrucha Law Firm started in 2014 as a general practice firm when Cynthia started taking some employment law cases pro bono to gain experience. But at this time, she still had a non-attorney full-time job that allowed her the flexibility to ease into the legal profession. After building a website in 2015, more cases began to trickle in. A year later Cynthia quit her non-attorney job and took the plunge as a full-time attorney.

Only a couple of months after this big change, Cynthia wanted to boost her business and continue to grow her firm. So she got in touch with the FindLaw consultant who had shared with her the power of online advertising and the option to start promoting her firm on the lawyer directory.

The Solution

Cynthia tried other advertising options prior to FindLaw, and continues to do so, but when the time came for her firm to make a push she turned to FindLaw. She worked with her FindLaw consultant to determine the best place for her firm to maximize exposure that still fit within her budget. Her directory strategy consists of a Premium Profile and Directory TopSpots.

Call and email volume quadrupled within a month of starting her directory campaign, allowing Cynthia to hire additional staff to take calls.

Pietrucha Law Firm is projecting year-over-year revenue growth of 10x, largely due to increased quality cases driven from the directory listing on


Traffic continues growing, as overall contacts to the firm have averaged a 25% month-over-month increase.

Cynthia Pietrucha“My listing on the FindLaw directory gave an immediate boost in potential clients contacting my firm.”

Success Story

“My listing on the FindLaw directory gave an immediate boost in potential clients contacting my firm.”

Attorney Cynthia Pietrucha

Pietrucha Law Firm, LLC

The results

After taking the leap and committing full time to practicing law, Cynthia was worried about having enough cases to succeed. This is no longer a concern because of the incredible success she’s had with her FindLaw directory advertising, which she credits with getting her business the jump start it needed.

Pietrucha Law Firm, LLC Case Study

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