Craig Smith FindLaw

The digital landscape is continually evolving, and today, a website is no longer sufficient.
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To compete in today’s online marketplace, you need a multi-pronged strategy that reaches legal consumers where they are. Online consumer behavior is rapidly shifting. Today, an increasing number of internet users are spending time watching videos and interacting on popular social media sites such as Facebook. When searching for legal services, many of these users are bypassing the traditional search engines and looking for attorneys in other ways. With so many potential pathways to your virtual front door, an integrated approach is necessary to capitalize on all the available opportunities to reach targeted prospects. But how do legal professionals find time to learn the complexities of the internet landscape and practice law at the same time? That’s where FindLaw comes in.

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Craig Smith

Missouri Law Firm Marketing Strategist

636-399-3570 |

My name is Craig Smith and I’m your FindLaw attorney marketing strategist for Downtown St. Louis, Southern Missouri, and Central and Southern Illinois. I’ve been with FindLaw since 2007, and in that time, I’ve partnered with numerous lawyers and law firms in the area to help build their clientele and maximize ROI. I have an in-depth understanding of the local markets in this region; I know what works and what doesn’t work (from a marketing perspective). Clients also appreciate the fact that I never recommend a product or service that I do not have 100% faith in. I always guide my clients into proven integrated solutions that will enhance their bottom line. If you are looking for better online marketing results, contact me to schedule a complimentary consultation.

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Local experts. Personalized service.

When you invest in an online marketing solution, you have the right to expect that the company you work with understands your industry and local market. At FindLaw, we have experts who are local to the St. Louis area and have in-depth knowledge of the markets in St. Louis County, Southern Missouri, and Central and Southern Illinois. Our experts know the ins and outs of the communities here, and what marketing methods work (and don’t work) to bring in more (and better) cases to your firm. They are also internet marketing specialists who work closely with FindLaw’s top integrated attorney web marketing solutions to produce optimal results for our clients. FindLaw has been in the legal industry for over 100 years. We have the industry-leading tools and local expertise to help legal professionals grow and prosper online.

Lawyer Marketing Insights

Legal Marketing Scorecard
Tauzin & Lorio Attorneys at Law More and more people are looking for attorneys on the internet. Kevin P. Tauzin FindLaw Customer Since 2009


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Craig, in his own words.

I truly enjoy helping clients become more successful. For most firms, that is a consistent stream of qualified clients and cases to increase their profits.

FindLaw has the largest suite of integrated services and the most proven client development methods on the market. Our local consultants find the right solution for your firm’s specific practice areas, geographic reach and level of competition.    

Integrated Online Marketing for Law Firms in St. Louis and Southern Missouri

The legal markets in St. Louis and surrounding areas are highly diverse. Downtown St. Louis is highly competitive with numerous attorneys and law practices, many of whom spend a lot of money on law firm advertising. St Louis County includes the metro area and some smaller towns. These areas are still fairly competitive, particularly in common practice areas such as personal injury and family law. The surrounding communities in Southern Missouri and Central and Southern Illinois are largely rural, and attorneys in these communities have more unique needs.

FindLaw’s comprehensive suite of integrated lawyer web marketing solutions provides the tools legal professionals need to compete in any market – regardless of the level of competition. For example, our premium law firm web designs project a highly professional image with content written by legal experts. Our Legal Directory placements allow law firms to generate instant leads to their firm. And our advanced client development technologies are designed to convert more web visitors into paying clients. These and other integrated solutions work synergistically to position lawyers and law practices to dominate their local internet marketplace.

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