Joel Martinez FindLaw
Internet marketing is more complex today than ever before. Outside of your website, there are countless paths for consumers to find you online.
A premium attorney website is still necessary, but legal professionals need to do a lot more to capitalize on all the opportunities to attract consumers searching the internet for legal guidance. To compete effectively in today’s digital marketplace, you need an integrated strategy that combines the best elements of lawyer online marketing. But how do you find the time keep up with the ever-changing digital world while trying to focus on practicing law? That’s where FindLaw can help.
Talk to a local expert
Northern MA Legal Marketing Expert617-943-2574 |
My name is Joel Martinez and I’m your FindLaw attorney marketing expert for communities throughout Northern Massachusetts; including the counties of Essex, Franklin and Berkshire. As a FindLaw client development specialist, I partner with attorneys and law firms in the area to help bring in more (and better) cases, so they can grow their practices. My approach is to sit down with you and learn your goals and the types of cases you want more of, then customize an actionable plan to help achieve your goals and maximize ROI. It is highly rewarding for me to watch a firm grow and prosper by utilizing FindLaw’s market-leading integrated web development solutions. I also enjoy building long-term relationships with clients, and I am always available any time clients need my assistance. If you are looking for an online marketing plan to help grow your firm, contact me to schedule a free marketing consultation.Schedule a consultation
Local experts. Personalized service.
One of the areas in which FindLaw stands out from other marketing companies in the legal space is our strong local presence. We have experts on the ground in Massachusetts working daily within the local markets here. We have our fingers on the pulse of what is happening in the local communities, and we know what is working (and what is not working) to drive more (and better) cases to your firm. Since our experts are local to the area, we are able to provide the personalized face-to-face service and support our clients deserve. We hold regular meetings (as your schedule allows) to review the progress of your marketing campaign and ensure we are always on track toward achieving your goals. We are always just a phone call or email away whenever you have issues you need to discuss. FindLaw has partnered successfully with nearly 20,000 legal professionals throughout the nation. We know legal marketing, and we know what it takes to make your firm more successful on the web.
Lawyer Marketing Insights
PPC advertising is powerful. But not just from a law firm's perspective. Paid search can have a significant impact on the legal consumer's buyer journey.
Want more personal injury clients? Start by tailoring your marketing to mobile devices.
Social media marketing is a loaded topic. Attorneys need to think about what to post, how to handle negative reviews and how to track the impact of their presence.
We customize our services and solutions to engage more clients from the fastest-moving pool of legal consumers in history.
AttractMobile-friendly Websites Legal Directories Search Engine Optimization Pay-Per-Click Integrated Marketing Solutions
EngageSocial Media Content Marketing Reputation Management Search Engine Optimization Integrated Marketing Solutions
No one could match the experience that FindLaw had when it came to marketing attorneys on the internet.Thomas A. Klint FindLaw Customer Since 2009 http://www.midwestdisability.com/
Get started today.
Instant Web Audit
Review your current site in five key metrics:
- Social Media
This typically takes 30-60 seconds.
Integrated Lawyer Online Marketing for Massachusetts
The legal markets in Northern Massachusetts are highly competitive, particularly within the major population centers. There are a lot of attorneys in these areas who spend significant amounts on law firm advertising, and an innovative approach is required to soar beyond the competition. The medium-sized towns carry their own unique competitive challenges, and you still need to be proactive to stand out – particularly in common practice areas like personal injury and family law. Smaller rural communities are more unique still, and attorneys in these areas typically require more specialized solutions.
FindLaw has the tools, resources and expertise to help lawyers and law firms of all types and sizes compete successfully – even in the toughest markets. We deliver award-winning law firm websites (FirmSites), mobile FirmSite options, lawyer SEO, attorney pay per click (PPC), blogs and social media, legal web videos, web traffic conversion solutions, and much more. Based on your specific needs, we integrate just the right combination of these solutions to help your firm survive and thrive within your local digital marketplace.
Helpful Links and Resources