Jennifer Leonard FindLaw

Digital marketing is continually evolving, and today, a website is no longer enough to effectively target online legal consumers.
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A professional website is still an essential part of your digital presence, but it is just one of several potential ways to reach your target audience. Today, over half of all internet connections are made through mobile devices such as tablets or smartphones. So your online properties need to be responsive and easily viewable on all devices. Consumers are also spending more time on popular social media platforms such as Facebook. To reach these consumers, you need to be where they are. But how do attorneys find time to develop a multi-pronged online marketing strategy? And where do you even start? That’s where FindLaw comes in.

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Jennifer Leonard

New York Online Marketing Strategist

Work: 646-540-2051 / Cell: 201-954-9804 |

My name is Jennifer Leonard, and I bring almost 30 years of digital marketing experience to solo attorneys and small law firms in New York City. I believe in a consultative approach and take pride in learning about each client’s legal practice and goals. I want to become my clients’ longstanding, trusted adviser, and I do that by listening to them, learning about their objectives and pain points, and using my experience to create a customized marketing proposal. No other approach will work, because New York City is one of the most competitive legal markets in the country. A strong return on investment for marketing spend and efficacy of marketing techniques can be make-or-break when there’s as little room for error as there is in the New York legal scene. When my clients put their trust in me, that trust absolutely will be rewarded. If you would like to learn more about how digital legal marketing can benefit your law firm, I would welcome the chance to meet with you and show you what FindLaw could do for you.

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Local specialists. Personalized service.

FindLaw has local specialists working every day in the Midtown Manhattan and New York City markets. Our specialists know the ins and outs of the local communities here, and we know what marketing methods work best to produce optimal online marketing results. Our specialists are also online marketing experts with in-depth knowledge of FindLaw’s market-leading integrated lawyer web development solutions. We utilize these solutions to create winning attorney marketing plans customized around the needs of each client we serve. FindLaw has partnered with nearly 20,000 legal professionals throughout the nation. We have the experience to know how to make law firms successful online.

Lawyer Marketing Insights

Four wooden blocks. The first two – letters F and A – sit on a table. The last two are held in the air by a hand hovering between ending in letters K and E to spell FAKE, or C and T to spell FACT.
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Bononi Law Group LLP The One Bill We Don't Mind Paying! Michael J. Bononi FindLaw Customer Since 2004


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Midtown Manhattan and New York City Integrated Digital Marketing Solutions

New York City (and particularly Midtown Manhattan) is the most competitive legal landscape in the world for law firms. There are more online searches for attorneys here in NYC than anywhere else. To compete here, you need to be able to identify the precise consumer you are trying to attract and to effectively align your messaging with the interests and passions of your target market.

FindLaw’s local experts understand the competitive nature of the New York City marketplace. We put our extensive knowledge of the local markets to work to develop integrated internet marketing plans that identify hidden online opportunities that help law firms grow their practice. From our premium lawyer websites to our high-traffic online Legal Directory to our attorney web videos to our cutting-edge social media platform and much more, we employ just the right mixture of our industry-leading tools to allow NYC area firms to compete effectively (and win!) — in even the most challenging legal market.

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