Bryan Mercer FindLaw
Talk to a local expert
Fairfax Lawyer Marketing
My name is Bryan Mercer and I’m your FindLaw client development specialist for Fairfax, Alexandria, and communities throughout Northern Virginia. I have a Business Administration degree from Greensboro College, and I have been around small businesses my whole life. I went to work at my parents’ business when I was 8 years old, and from an early age, I have understood the important role small businesses play in keeping communities strong. I have been in sales and marketing for nearly a decade, and most recently I consulted with small business owners and helped them with their payroll and HR needs. My clients appreciate working with me because I take the time to listen and develop a strong understanding of their needs, so I can create customized solutions that achieve their goals and maximize ROI. I’m an active member of the local community here in Northern Virginia. I have in-depth knowledge of the local markets here, and what drives legal consumers in this area to take action. If you are looking for a partner who will go above and beyond to ensure your success, contact me to schedule a free consultation.Schedule a consultation
Local experts. Personalized service.
At FindLaw, one of the critical factors that helps set us apart from other companies in the legal marketing space is our local presence. We have experts working daily in the Northern Virginia markets, and we are in-touch with what is happening within the local communities here. We know what’s working (and what’s not working) to drive positive results to area firms, and we can make real-time adjustments (when necessary) to keep our marketing campaigns on track toward achieving their objectives. Our experts also provide highly personalized service to our clients, with frequent in-person meetings (as your schedule allows) to review the progress of your marketing plan. FindLaw has a successful track record in the legal industry. We have helped tens of thousands of legal professionals achieve their goals, and we can do the same for you.
Lawyer Marketing Insights
Content marketing is hard work. By the time you publish your firm’s latest blog, it’s time to write another. And social media is a whole other ballgame. The way to stay ahead and be successful with your content marketing approach is to be smart with your time – and ideas.
There’s power in face-to-face interaction, and one of the best ways to cultivate relationships with your clients and peers is by hosting an event. Stick to this guide closely to help stay organized and stress-free the next time your firm hosts an event.
Your LinkedIn profile is the cornerstone of your professional social brand. A well thought out profile allows you to make a good first impression with referring attorneys and those in search of legal services.
We customize our services and solutions to engage more clients from the fastest-moving pool of legal consumers in history.
AttractMobile-friendly Websites Legal Directories Search Engine Optimization Pay-Per-Click Integrated Marketing Solutions
EngageSocial Media Content Marketing Reputation Management Search Engine Optimization Integrated Marketing Solutions
LEGAL MARKETING SCORECARD
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Bryan, in his own words.
During the first meeting I want to develop a strong understanding of the goals of the firm and what areas of law they practice. I also want to see what is currently working for them and what isn’t working for them.
What drives me is seeing my clients reach the goals we put in place. I believe every law firm needs an online and social media presence and FindLaw delivers that and so much more.
At FindLaw, we are the industry leader in attorney web marketing. We work exclusively with lawyers to bring them more and better leads. We have over 17,000 satisfied clients throughout the nation, and our strategy of effectively attracting, engaging, and connecting with legal consumers is what sets us apart from the rest.
Northern Virginia Integrated Web Marketing Programs
The legal markets in Northern Virginia are highly competitive. Communities such as Fairfax and Alexandria are very close to Washington D.C., and individuals in this area are looking for specialized lawyers nearby who can assist with their needs. To compete here, you need a creative strategy to identify market gaps others might be missing that will help you stand out and expand your digital footprint.
FindLaw has the cutting-edge integrated legal marketing programs Northern Virginia attorneys need to achieve their internet marketing goals. Our award-winning law firm websites come with a premium design and quality content written by legal experts. Our responsive legal web options allow your firm to easily connect with more mobile consumers. Our high-traffic attorney directories have the ability to bring in targeted leads very quickly. And our advanced client development programs help convert more web visitors into paying clients. After a thorough assessment of the specifics of your firm, we customize just the right mix of our integrated programs to give you a competitive advantage within your local online marketplace.
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