Brian Douglass FindLaw

Today’s digital marketplace is becoming more complex and to compete, you need a multi-pronged strategy that puts you in more places online.
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Online consumer behavior is changing rapidly. Internet users are increasingly seeking a more personalized experience, and many bypass traditional web browsers and search engines. While a professional attorney website and legal search engine optimization strategies are still important, they are now pieces of an increasingly complex puzzle. With a growing number of potential pathways to your virtual office doors, you need an integrated strategy that engages your target market where they are, and turns more online prospects into paying clients. And that’s where FindLaw’s expertise can help.

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Brian Douglass

Columbia Attorney Marketing Specialist

803-240-2137 |

My name is Brian Douglass and I’m FindLaw client development specialist for Columbia, Greenville, Charleston and communities throughout South Carolina. I started with FindLaw in January of 2003, and I’ve been providing integrated digital marketing solutions exclusively to attorneys in South Carolina ever since. I am knowledgeable, responsive, professional and helpful; and I work tirelessly to help my clients achieve the results they are seeking from online marketing. I know the markets throughout the state in-depth, and I know what it takes to put together successful localized campaigns. If you are looking for a partner with the experience and expertise to help achieve your web marketing goals, contact me to schedule a complimentary consultation.

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Marketing Must-Haves for Solo & Small Law Firms

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Local specialists. Personalized service.

FindLaw’s local expertise is one of the things that distinguish us as a legal web marketing company. We have specialists working every day within the local South Carolina markets. Our specialists have their fingers on the pulse of what is happening in the local communities here, and they know what works and what doesn’t work (from a marketing perspective) to deliver more (and better) cases to area firms. Being local to the area, our specialists are able to deliver the highly personalized service our clients deserve. They conduct regular in-person meetings (as our clients’ schedules permit) to review marketing campaigns, and they always just a phone call or email away whenever you need to reach out with questions or concerns. FindLaw is the national leader in digital marketing for lawyers. We have the resources, tools and expertise to deliver optimal results for legal professionals.

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Review your current site in five key metrics:

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Brian, in his own words.

I really love our integrated solution packages; which include the necessary elements for successful internet marketing; such as a professionally-designed and written websites, strategic SEO plans, blogs, social media promotion and attorney pay per click (PPC). I really believe in the impact and benefits of video; it allows an attorney to deliver a message in their own words, rather than hoping someone reads and understands it somewhere in the text. In this regard, it is comparable to an attorney being present for a deposition or court appearance versus reading the transcript.

 

FindLaw has in-depth experience and longevity in the legal industry. We continuously reinvest in our business by doing market research, consulting with existing clients, conducting white paper research and seeking acquisitions that offer a strategic marketing advantage.

South Carolina Attorney Online Marketing

The SC legal markets may not be as competitive as major cities like NYC, but there is still fierce competition in the larger towns, particularly within common practice areas like family law. In rural areas, attorneys tend to have more unique needs, which require a higher level of customization.

FindLaw delivers the integrated tools necessary to compete effectively in South Carolina. Our local experts thoroughly examine the unique needs of your practice, and put together a customized program designed to achieve your goals and maximize return on your marketing dollars. From our top attorney web designs to our responsive mobile lawyer websites to our high-traffic Legal Directory placements to our professional law firm web videos, FindLaw’s cutting edge solutions position law firms in South Carolina to grow and flourish online.

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