Law Firm Content Calendar Template

Law Firm Content Calendar Template

Legal Marketing Playbook 103 Beyond A Basic Website

Havas Group’s 2017 Meaningful Brands study found that nearly 85 percent of people expect brands to create content and 70 percent of customers feel closer to a business after engaging with it.

What that means for you is, creating fresh content is necessary to not only educate prospects on their legal issues, but help position your firm as a thought leader in your field.

Enter the content calendar. This template lets you lay it all out there, providing a convenient way to organize and schedule firm content all year long.

What you’ll get:

This Excel spreadsheet includes space for:


Firm content strategy, including marketing and content goals, channels, performance measurements and more.


Monthly calendar tabs to add specific content information such as topics, SEO keywords, calls-to-action and promotion budget.

Download Content Calendar

Frequently Asked Questions

Why is a content calendar template necessary for my firm?

According to the 2018 Thomson Reuters U.S. Consumer Legal Needs Survey, 18 percent of legal consumers who are looking online want to read blog posts before they contact an attorney. It’s important to provide your prospects with resources and useful information to aid them in their legal journey.

What format will this come in?

The content calendar template is in Excel, making it extremely easy to customize it specifically for your firm.

Is this free?

All of our downloadable resources are completely free. After filling out the short form, you’ll receive the content calendar template via email.

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