Brand Booster

Get your free 2017 Super Lawyers promotional kit and window decal to stand out and attract more qualified clients.

You’ve earned it. Now promote it. 

You’ve done the hard work to be recognized, now it’s time to spread the news and create brand awareness for your firm. Your free promo kit has all the essentials to help you get started:

Promotional Kit

The 2017 edition is packed with:

  • Super Lawyers digital badges
  • Social media post templates
  • Blog post templates
  • Email templates
  • Press release templates
  • Top Lists and Anniversary Language
  • Super Lawyers logo guidelines
  • And more!

2017 Window Decal

Promote your accomplishment to clients and colleagues with a complimentary Super Lawyers window decal.

Coaching Session

Gain valuable tips and best practices on promoting your legal accolade with a free coaching session from your local legal marketing expert.

It’s more than just a decal.

Why accolades are important.

Highlighting achievements are a sure-fire way of creating buzz around your firm and enhancing your brand. Legal accolades, such as selection to a Super Lawyers or Rising Stars list, are among the preeminent ways of getting great publicity. Consider these five reasons you should add legal accolades to your marketing efforts.

thumb_01_60_60Influence a consumer hiring decision.

Any consumer or business in need of legal representation wants to be associated with a reputable firm. When prospective clients see that you’re actively honing your craft, it can sway them to choose you over your competition, because they see you as a high-quality firm.

thumb_01_60_60Contribute to an admired work environment.

When employees feel proud of their company’s achievements, they act with a certain confidence and will advocate for their firm. These actions can attract new employees and make them feel comfortable in their decision to work for the firm.

thumb_01_60_60Grow your attorney referral network.

When it comes to generating business through referrals, most attorneys have a pecking order in mind. In a competitive market, spreading the word about your legal accolades will keep you at the top of the list.

thumb_01_60_60Be associated with the elite.

When you win an award or speak at a high-profile event, you’re connected with great attorneys and exceptional leaders. Be sure to use this to your advantage when networking because you have something in common with this group of selected lawyers.

thumb_01_60_60Establish trust and credibility in your brand.

Leveraging this distinction reaffirms who you are, what you do, what you stand for and what clients can expect when working with you.

“I can’t tell you how many clients I’ve interviewed and they say, “Oh Tom, by the way, we read all about you in Super Lawyers and that’s the real reason we’re here.”




Request your 2017 Super Lawyers promo kit now!

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