5 Tips for Improving Client Communications
As an attorney, your job isn't just to successfully handle a client's legal issue. It's also to let them know that their legal problems are being solved. Keeping on top of client communications is key to keeping clients informed and satisfied. But does that mean that you have to check in on a daily basis, or answer calls that come at two in the morning? Not exactly.
Here are our five best tips for dealing with and improving your client communications, from the FindLaw archives.
1. Tracking Client Communications in the Digital Age
You're keeping in touch with clients on your phone, on your personal computer, on your work computer, on Skype, online ... While technology has made it much easier to communicate with clients and colleagues, the proliferation of devices and services can make it hard to stay on top of your messages when they're spread all over the place. Here are some tips to help you keep everything in line.
2. Improve Your Client Relationships With Some Simple Software
A client relationship management program, or CRM, could be just what you need to keep on top of your client communications. CRM programs help you manage relationships with existing and past clients, develop new business, and keep detailed records of your communications and services. Here are some things you should look for when picking CRM software.
3. Increase Client Satisfaction, Retention With Off the Clock Contact
Making your clients feel like a priority is a great way to keep them coming back for your services. That means touching base with a visit, call, or lunch, even when there may not be pressing business to address. But here's why those communications should be gratis.
4. How to Ethically Ignore Your Clients on Weekends
Hey, you can't be on call every moment of the day. Sometimes, you just need some time off. But what do you do when your respite is interrupted by clients? Don't worry, there is a way to put off communications for the moment, without violating your duty to respond promptly.
5. Is Your Email Secure Enough for Client Communications?
When it comes to talking with clients, keep in mind that attorneys must make reasonable efforts to prevent disclosure of confidential communications and information. And email might not be the best way to accomplish that, given government snooping, email tracking software, and the risks of hacking. Here are some ways to make sure your communications are more secure.
Related Resources:
- 3 Things You Know Are Obvious -- But Your Clients Won't (FindLaw's Strategist)
- Inmate Calls to Lawyers Are Taped, Hacker Reveals (FindLaw's Strategist)
- Social Media's Impact on the Attorney-Client Relationship (FindLaw's Strategist)