The Lawyer Marketing Blog

Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.

January 11, 2021 | 3 min read

3 tips for understanding website data and improving performance

Website data may seem like gibberish now, but with patience and a good process, you can use data to make smart decisions about your digital marketing.

January 6, 2021 | 3 min read

4 reasons why attorneys need a blog

From connecting with prospective clients to boosting SEO – for attorneys, the benefits of blogging are numerous.

December 28, 2020 | 3 min read

Career check-in: What can lawyers carry forward from 2020?

Change is much harder to deal with when it catches you by surprise. It will serve you well to prepare now for eventual shifts in the practice of law.

December 21, 2020 | 3 min read

4 benefits of having a mobile responsive website for your firm

To reach legal consumers in the age of smartphones and tablets, having a mobile responsive website is more important than ever. Learn how your firm can benefit from a responsive website design.

December 16, 2020 | 3 min read

Three ways lawyers can use LinkedIn to further their networks

LinkedIn has been and remains the online home of business professionals which is why it’s important to cultivate a network of legal related contacts.

December 14, 2020 | 3 min read

Understanding modern legal consumers

Modern legal consumers are using technology in new ways to research and find attorneys. Is your firm prepared?

December 9, 2020 | 3 min read

Tips for targeting the right clients

To target the right potential clients, every law firm should complement their organic online marketing strategy with a boost from paid advertisements.

December 7, 2020 | 3 min read

4 reasons to start advertising your law firm with Google

Learn the top four benefits of advertising your law firm with Google Ads and decide whether paid advertising online can help your firm bring in new clients.

December 2, 2020 | 3 min read

Marketing to Spanish speakers: Your questions answered

A solid opportunity exists to increase engagement with Spanish-speaking consumers by engaging with them in ways that respect their preferences and behavior.

November 30, 2020 | 3 min read

Duplicate content can put your website at risk

Duplicate content can cause poor performance and open you up to potential legal claims. But it can be avoided. Learn more in this post.

November 25, 2020 | 3 min read

Legal consumers have changed – has your firm’s approach?

As legal consumers’ approaches to finding, learning about, and hiring an attorney evolve – so must your firm’s approach.

November 23, 2020 | 3 min read

Webcast follow-up Q & A: How solo firms can improve their marketing

Running your solo firm can be challenging. Our industry experts discuss these challenges and answer your questions on how to improve your firm’s marketing.

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