The Lawyer Marketing Blog
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
Why managing your reputation is critical to internet law firm marketing
It's a vast yet crowded space online for law firms. How do you break through the clutter and find your audience? The answer is internet law firm marketing.
Setting up your solo law firm for a prosperous 2021
Now that 2021 is here, it's a good time to think about what you can do to position your solo practice to not just survive, but thrive.
3 tips for understanding website data and improving performance
Website data may seem like gibberish now, but with patience and a good process, you can use data to make smart decisions about your digital marketing.
4 reasons why attorneys need a blog
From connecting with prospective clients to boosting SEO – for attorneys, the benefits of blogging are numerous.
Career check-in: What can lawyers carry forward from 2020?
Change is much harder to deal with when it catches you by surprise. It will serve you well to prepare now for eventual shifts in the practice of law.
4 benefits of having a mobile responsive website for your firm
To reach legal consumers in the age of smartphones and tablets, having a mobile responsive website is more important than ever. Learn how your firm can benefit from a responsive website design.
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Three ways lawyers can use LinkedIn to further their networks
LinkedIn has been and remains the online home of business professionals which is why it’s important to cultivate a network of legal related contacts.
Understanding modern legal consumers
Modern legal consumers are using technology in new ways to research and find attorneys. Is your firm prepared?
Tips for targeting the right clients
To target the right potential clients, every law firm should complement their organic online marketing strategy with a boost from paid advertisements.
4 reasons to start advertising your law firm with Google
Learn the top four benefits of advertising your law firm with Google Ads and decide whether paid advertising online can help your firm bring in new clients.
Marketing to Spanish speakers: Your questions answered
A solid opportunity exists to increase engagement with Spanish-speaking consumers by engaging with them in ways that respect their preferences and behavior.
Duplicate content can put your website at risk
Duplicate content can cause poor performance and open you up to potential legal claims. But it can be avoided. Learn more in this post.