The Lawyer Marketing Blog
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
The 2021 Consumer Legal Needs Survey: What Attorneys Need to Know, Part I
The 2021 Consumer Legal Needs Survey shows that clients move quickly and want their attorney to be responsive and attentive. But there is more to learn.
5 best practices for connecting with Hispanic legal clients
When attempting to reach Hispanic Americans there are certain best practices your firm can follow to overcome common barriers.
5 key takeaways from our updated PPC guide for lawyers
PPC is one of the most valuable marketing tools at a law firm’s disposal, but it isn’t always easy. Here are five valuable tips from our PPC Guide.
Why you are your firm’s best competitive advantage
When it comes to winning over legal consumers in need, the things that make you unique and set you apart can be your biggest asset.
Using video to expand your law firm’s online reach
Video is a powerful medium that attorneys can use to connect with potential clients. Is your firm using video to its fullest potential?
3 reasons your firm should be partnering with Hispanic clients
Law firms would be wise to find ways to engage clients within the U.S. Hispanic population given the growing demand that already exists.
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There’s no such thing as timeless: Keeping LawInfo.com current for lawyers
In case you haven't been introduced to the new LawInfo.com, here are a handful of questions we've received from customers with brief answers.
Take advantage of professional and personal development opportunities
For many, more free time is one perk of pandemic life. We explore ways attorneys can develop new skills to grow professionally and personally.
What makes a good attorney bio?
Your attorney bio can play a critical role in helping distinguish you from competitors. Learn how to make yours stand out.
Looking to hire a paralegal? Here’s what you need to know.
Hiring the right paralegal can make your practice operate smoothly—or as smoothly as your clients' daily demands allow.
The benefits of live chat
Live chat features have risen to become one of the most powerful online customer service tools. So, what potential benefits can they bring to law firms?
Are Google LSAs right for your firm?
Google’s Local Services ads can offer law firms top spots at reduced rates. But they aren't right for everyone. Find out if LSAs may benefit your firm.