PPC advertising is powerful. But not just from a law firm's perspective. Paid search can have a significant impact on the legal consumer's buyer journey.

Generating new business doesn’t always require more marketing or more time spent away from clients.

Businesses outside of the legal field know how good client intake leads to more sales and more volume. What can law firms learn from other industries?

Bringing video content to your law firm's marketing one of the most effective ways to engage audiences on social media.

You could be an absolute expert in your particular field, but if your only means of showing that prowess online is through an unread blog post on a low-trafficked website... well then you're not getting all you could out of your effort.

FindLaw's reputation management solutions are designed to help you measure the health of your law firm and increase the volume of your online reviews.

Why in the world would your competition buy PPC ads with your law firm name? Because it works. The good news is, you can stop them in their tracks.

Watch closely how your PPC ads are being handled. You could find yourself paying a vendor that is more interested in its own returns than on those of your firm.

The Spanish-speaking market in the U.S. is growing, and growing fast. Can your law firm speak these legal consumers’ language? You can with Abogado.com.

Marketing a law firm, like making music, gets better when the elements all work together. Does your law firm have an integrated marketing strategy?

Online marketing is beset by bad ideas and misconceptions. Heed our words, counselor! Avoid these legal marketing mistakes as they conspire to dethrone your law practice.

Yes, it's possible to spread your marketing too thin. Let me tell you about one client I have that made the hard choice to consolidate their efforts.