James has an organic and paid search background at agency and in-house roles for tourism, e-commerce, nonprofit, small business, manufacturing, and legal industries. Follow and the rest of the FindLaw team of marketing experts on Twitter.
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January 9, 2024
A guide to legal advertising history, and how traditional advertising can integrate with digital marketing tools for attorney advertising best practices.
December 18, 2023
PPC guide for lawyers and small law firms that covers all the basic strategies and tips.
October 6, 2023
While the world of SEO moves quickly, it's necessary to keep up. By developing a solid foundation and understanding of key elements, your firm will be well on its way to showing up when – and where – it counts.
June 15, 2023
The idea behind search engine optimization (SEO) is simple: It’s about being found online. Actually making that happen? Well that’s not so simple. Look at it from the search engine’s perspective. In the old days (say, a decade ago), all a search engine did was deliver links. But “black hat” SEO shops figured out…
June 23, 2022
If you're going to devote the time and effort it takes to develop and regularly contribute to a blog, you want to make sure you're doing everything you can so people can find it.