You've heard it time and time again: you need to invest in law firm marketing. But where do you start? Here are five myths to overcome and start marketing.

Use back-end SEO, paid advertising, and local SEO strategies to keep up with search engine changes. Is your law firm's website up to date?

There are five ways to encourage business development participation and buy-in from the attorneys at your firm.

Lawyers must be aware of reasons for Hispanic clients' preferences in order to refine their approach.

Small law firms have need to understand the reasons for Hispanic clients' needs and preferences, so that they can approach them with empathy and respect.

One way to separate yourself from your peers in the eyes of legal consumers is to highlight awards you've won.

By properly optimizing your law firm's GMB page, you can ensure that clients can find you when they need your services most.

Small law firms that serve small businesses can anticipate what legal issues may be approaching by learning about the five stages of the business lifecycle.

You know your law firm needs a website. But if you want clients to be able to find it online, you also need someone who knows legal SEO.

Small business owners have an endless supply of legal needs that small law firms can meet.

Generally speaking, a trust signal is an indication that the online information a consumer is viewing is reliable and accurate.

The results of this recent survey offer insightful information for law firms on how potential clients behave online and what they look for in attorneys.

The 2021 Consumer Legal Needs Survey shows that clients move quickly and want their attorney to be responsive and attentive. But there is more to learn.

When attempting to reach Hispanic Americans there are certain best practices your firm can follow to overcome common barriers.

PPC is one of the most valuable marketing tools at a law firm’s disposal, but it isn’t always easy. Here are five valuable tips from our PPC Guide.

When it comes to winning over legal consumers in need, the things that make you unique and set you apart can be your biggest asset.

Video is a powerful medium that attorneys can use to connect with potential clients. Is your firm using video to its fullest potential?

Law firms would be wise to find ways to engage clients within the U.S. Hispanic population given the growing demand that already exists.