Print advertising alone isn't enough.
Consumers are mostly likely to turn to the Internet to find and research a lawyer before hiring them, compared with other methods.
Thirty-eight percent of people surveyed said they would use the Internet to help them find a lawyer. Twenty-nine percent said they would ask a friend or relative. Smaller percentages said they would contact the local bar association or use the Yellow Pages.1
Your best prospects—and your best competitors—are online. You need to be, too. Ensure that your firm has an effective online presence you can be proud of. Be found online.
Online advertising attracts measurable referrals. Websites and online advertising allow real-time measurement of visitor activities such as page views, clicks, and time spent viewing content. You know immediately how your online advertising investment is paying off.
Online activity continues to grow. You can’t grow your practice with declining media. Online media is used by 97% of consumers when seeking local products and services – more than any other media type2. Attract the right clients and cases with a website and online-marketing program from FindLaw.