Nobody ever said gaining new clients was easy, but converting leads doesn’t have to be as hard as some folks make it. Firms that incorporate Read more…Register
These days, it feels like your hard-earned reputation is in the hands of strangers. What used to be a private discussion between two or three Read more…
As an attorney, navigating the law is routine. But for the average consumer, legal matters are anything but. And while their needs may vary wildly Read more…
Chances are you lost a potential client in the last week. It’s not because your website failed to attract visitors or that a lone, negative Read more…
Marketing today is fraught with challenges and misinformation for busy attorneys. You’re caught in an endless struggle to stay abreast of changes online while Read more…
It’s a challenge to stay ahead of all the shifts within the legal marketing landscape and get your firm in front of legal consumers. So how do you know what’s the most effective way to bring clients to your door? And better yet, how do you find the time to do it?
New .law domains are available to verified legal entities everywhere. So whether your current website address is an integral part of your branding or you’re looking for a new opportunity in online marketing, this webcast is a must-see event.
PPC advertising is far more sophisticated than most attorneys realize. Want to learn more? Register for this event to discover what really goes into a successful pay-per-click ad and the four ways your law firm can use PPC to support your broader marketing strategy to bring in more qualified clients.
Listen to the presentation to learn some of the most common web traffic pitfalls attorneys face and how to overcome them.
On this webcast, we’ll outline the landscape of online video, show you what it looks like when its done right and give you valuable tips on where video can fit into your overall marketing plan.
The future of advertising is your ad, in front of your future clients, in a format that fits their lifestyles. Join us to discover why concepts like mobile ads, retargeting, personalization and opt-in advertising makes better business sense for you and a better customer experience for your clients.
Your law firm’s brand is more valuable than you think. You might think of your firm as a trusted and reputable business, and to a potential client, you’re simple one of many equally vague options. Aligning these two perceptions – and reaping the business benefits therein – often comes down to one of the most marginalized assets a law firm has: its brand.
So the fastest growing demographic in America is also one of its most digitally connected. Great news for businesses that have optimized their marketing to match this trend, but does that describe your law firm?