Law Firm Marketing | Attorney Profile on FindLaw

Attorney Profiles: Your Page on FindLaw.com

An Attorney Profile is the foundation of your advertising program on FindLaw.com. It is the first view of your law firm for many legal consumers using this site to search for an attorney. Think of it as your online business card, passed to thousands of people every day.

Each month, over one million visitors search FindLaw's Lawyer Directory for a local attorney to assist them with their legal issues. When a visitor goes to your Firm Profile page, they learn about your firm, your attorneys and your areas of specialty. They may also watch a video on your law firm and view your location on a map. They can even read attorney approved recommendations and get directions to your office.

A profile page also drives a high level of traffic to your Web site and can have a significant positive impact on search engines like Google and Yahoo!.

The Advantages of a Directory Profile Page

Lawyer profiles are the centerpiece of your presence on FindLaw's Lawyer Directory. They enable you to-

Target and reach prospective clients in your locale who are seeking assistance in your areas of expertise
Highlight your unique experience and credentials to prospective clients in a professional manner
Engage prospective clients and differentiate your firm from competitors by offering compelling features, such as video interviews and client-provided recommendations
Help prospective clients reach you online, over the phone or personally at your office

A profile on FindLaw.com will make it easy for the thousands of people visiting this site every day to learn more about your law firm and get the information they need to contact you.

How it works: Your local FindLaw representative will work closely with your firm to develop the content for your Directory Profile page. You will have the ability to include attorney photos or logos, videos and, of course, areas of specialty.