FINDLAW Brooklyn and Staten Island Legal Marketing representative

Justin P. Scaccia
Office Phone:
Cell Phone: 516-491-9883
Fax: 1866-649-4220
Email

For the past four years Justin Scaccia has been consulting exclusively with law firms in the Brooklyn and Staten Island area on what it takes to have success marketing their Firm online. Justin works for a division of Thomson WEST called FINDLAW (Westlaw sister company) which consults nationwide solo, small, and medium sized Law Firms. Findlaw has been around for over fifteen years and has developed over 30,000 websites nationwide. Findlaw continues to be the number one provider for complete online marketing solutions for Law Firms.

Justin develops Internet marketing initiatives designed to enhance the firm's recognition in the marketplace, attract more targeted better quality higher revenue opportunity cases, and/or communicate better with current clients, all in an effort to advance the firm's business and ensure the firm keeps pace with a clientele who already relies on technology and the Internet every single day. Justin is from the New York City area and possesses an understanding of the different challenges a Brooklyn or Staten Island attorney faces doing business in the very competitive New York Metro Area. Whether you have a successful site, are new to internet marketing, have tried the internet and had no success, or just want to see what your competition is doing to improve their business Justin can help

The American Bar Association stated in a recent issue that the Search Engines (Google, Yahoo, & MSN) are the number one way in which prospective clients research and look for an attorney if none has been referred to them. Even if they have been referred, one out of three prospective clients will go online to research a firm before making contact. If this is true today what will the results be in five to ten years. Many attorneys have had great success marketing themselves online and will continue to as internet popularity and usage increases over time. To set up a free online marketing evaluation of your current website and receive a complimentary listing on our http://www.findlaw.com/ directory contact Justin.

The free evaluation will go into what Internet Marketing Experts say are the three key elements for successful online marketing.

1.) Visibility - Why is my website not found on Google? I can help you answer this question. To attract any clients you need to be found on Search engines. This is the first step to attracting Quality clients and better cases. If you are not found on Google, Yahoo or MSN you may have the worlds best looking website with tons of content but it's like having a Billboard in a dark alley.

2.) Design - I have great traffic and good content but I am not getting any clients! An impressive presentation that conveys the unique character of the firm will grab the visitor's attention. Perception is reality. If your website looks impressive, your firm will look impressive. If a design does not speak to your client immediately they will not spend time on your site and merely hit the back button and go to another site and that means another lawyer.

3.) Content - Content is the difference between a website visit and converting that visit into a paying client. Potential clients use the Internet to find information because they have a legal issue and are looking to hire the firm which can best handle their case. Some potential clients have not made the decision to hire an attorney yet and are looking for that relevant information related to their issue. The firm with the best relevant content will not only show up higher on the search engines but will have the greater chance of relaying the firm's expertise and has the best chance of being hired.